Westmont, IL - May 1, 2001 -Silvon Software, Inc. announced today a partnership with 9ci, Inc. to deliver trade fund planning, tracking, management, and analytic applications to consumer packaged goods (CPG), manufacturing, and distribution companies. With more than 1,400 customers globally, Silvon is the world's leading provider of business performance management solutions for supply chain organizations. 9ci, Inc., the developer of iTradeVision, a trade receivable management solution, is the only company that offers a fully-integrated, web-based system to handle industry-specific cash application issues; deduction tracking, analysis and resolution; and trade fund management.
Silvon Stratum applications are packaged software modules that provide companies with the ability to track operational effectiveness, analyze and predict business changes and address competitive threats. Silvon's robust technology and applications will enable customers to leverage large amounts of enterprise data from their existing systems that may currently be islands of data. Companies can benefit by consolidating this data and leveraging the extensive choice of analytic applications from which other companies in their industry have benefited. The Silvon Stratum suite is a business intelligence solution for sales analysis, planning, forecasting, inventory analysis, customer relationship analysis, brand and category management, trade funds and promotional planning, e-Business analysis and many other analytic applications across the supply-chain.
9ci, Inc.'s iTradeVision solution coupled with Silvon Stratum applications offer to CPG, manufacturing, and distribution companies a complete solution for their promotional planning, tracking, and analysis. The promotion planning, tracking and actual numbers from deals taken data is captured in iTradeVision's Deduction Control and Trade Promotion Management Modules. The resulting data, along with any syndicated data, is fed into Stratum's Marketing Performance Management Module for a complete ROI analysis of campaigns and brand performance. This partnership allows organizations the ability to analyze and manage trade funds and promotional campaigns with much more accuracy and control. Companies can easily track where the funds are allocated, how they are spent and how effective they are in successfully promoting product turnover and overall sales.
"Silvon is pleased to announce this new relationship with 9ci, Inc.," said Wayne Nathanson, Silvon's Vice President, Business Development. "Together, we can better enable consumer packaged goods, manufacturing, and distribution companies nationwide to answer their unique business questions and identify trends and business opportunities that may otherwise be overlooked. Coupled with 9ci, Inc.'s iTradeVision solution, our Stratum suite of analytic applications can help more businesses improve profitability and deliver higher customer service levels across their supply chains."
"By utilizing 9ci, Inc.'s iTradeVision solution and Silvon Stratum applications, companies can plan, capture, track, and perform an accurate lift-analysis on their promotional deals. Currently, there are no companies offering a complete trade marketing solution like the solution provided from our partnership with Silvon," says Joshua Burnett, President of 9ci, Inc. "This comprehensive offering provides more value to industry executives, as an integrated solution, than anything else available on the market."
About Silvon
Since 1987, Chicago-based Silvon Software has focused on business performance
management software applications for consumer packaged goods, manufacturing, wholesale
distribution and retail organizations. Silvon clients benefit from improving business
practices and profitability by leveraging information on sales, marketing, customers,
suppliers, web-site activity and overall operations. Silvon's analytic applications
are driven by Silvon's DataTracker technology, which stores and maintains large
volumes of data in an efficient, highly scalable format for enterprise-wide access,
navigation and analysis by business users. The company's products are currently
installed in more than 1,400 company sites worldwide.
About 9ci, Inc.
Since 1998, 9ci, Inc.'s iTradeVision software has provided companies with a complete
receivables management solution, including an automated cash application, full
deduction control, collections management, and trade promotion management. In
conjunction with the iTradeVision solution, 9ci, Inc. provides companies the option
to partially or completely outsource their accounts receivable. 9ci, Inc. clients
benefit from a reduced DSO, accurate ROI on promotions, increased cash flow, and
better customer relationships.
9ci, Inc. is the only company that offers organizations a fully-integrated, web-based system to handle industry-specific cash application issues; deduction tracking, analysis and resolution; and trade fund management. The web-based iTradeVision solution allows for seamless communication between the sales force, customers, and all internal departments saving time and money.
Pat Hennel
Silvon Software, Inc.
Phone: 630-655-3313
pat.hennel@silvon.com
Tim Boivin
TechImage (for Silvon Software)
Phone: 847-279-0022 (x229
tim.boivin@techimage.com
James Dean
9ci, Inc.
Phone: 773-252-1380, ext. 205
james.dean@9ci.com