Chicago, Illinois — November 19, 2002 — In an initiative to better control trade spends and deductions, Garden City, New York-based Hain Celestial Group has selected the 9ci iTradeVision solution together with Silvon Software’s Stratum™ application for Marketing Performance Management. The two software providers will integrate their respective applications into a single solution for managing Hain Celestial’s trade funds and deductions.
“The iTradeVision software from 9ci will link Hain Celestial’s sales force, sales management, and deduction teams into a tightly integrated application that will control spending and speed deduction resolution,” said Joshua Burnett, President of 9ci. “Sales, operations, and finance communicate through the Internet to resolve and accurately categorize all trade and other deductions. They are all viewing the same budget, planned spends, invoicing and deductions. It’s all at their fingertips. Silvon supplies the engine to analyze all the captured data.”
“After an extensive evaluation period and detailed analysis of expected ROI, we felt that the integrated 9ci-Silvon solution provided the strongest offering for addressing our trade spends and deduction management initiatives,” said Ira Lamel, Executive Vice President and CFO of Hain Celestial Group. “The integrated operational and analytical solution that they are providing to Hain Celestial will help our corporate watchdogs and decision makers assess and act on our spends and deductions with much greater accuracy and timeliness than before.”
“We are seeing more consumer goods companies strategically address the areas of trade funds and deductions in an effort to reduce marketing costs and increase return on investment during today’s tougher economic climate,” said Michael J. Hennel, president and CEO of Silvon Software. “It’s a pleasure for us to have the opportunity to work together with 9ci and with Hain Celestial in their progressive move to manage overall performance of their trade marketing programs in order to improve profitability and deliver higher customer service levels across their supply chain.”
About 9ci, Inc. – www.9ci.com
Schaumburg, Illinois-based 9ci, Inc., offers a fully-integrated, web-based solution to handle industry-specific cash application issues; deduction tracking, analysis and resolution; collections management; and trade fund management and analysis applications. In conjunction with the iTradeVision solution, 9ci, Inc., provides companies the option to partially or completely outsource their accounts receivable. 9ci, Inc., clients benefit from a reduced DSO, accurate ROI on promotions, increased cash flow, and better customer relationships. The web-based iTradeVision solution allows for seamless communication between the field sales force, customers, and all internal departments, saving time and money.
About Silvon Software, Inc. – www.silvon.com
Founded in 1987 and headquartered in Westmont (Chicago), Illinois, Silvon Software is a global provider of enterprise performance management applications for manufacturing, wholesale distribution and retail enterprises. The Silvon Stratum suite of applications features completely integrated modules for planning, analyzing and managing Sales, Marketing, CRM, Manufacturing, Procurement, e-Business, and Profitability Performance, supported by hundreds of pre-built, best-of-breed analytical views and reports based on supply chain-specific business models. The company's products are currently installed at more than 1,400 businesses worldwide.
About Hain Celestial Group, Inc. – www.albafoods.com
The Hain Celestial Group, Inc., is a natural, specialty and snack food company headquartered in Garden City, New York, with $413 million in revenue. The Company is a leader in many of the top natural food categories, with such well-known natural food brands as Celestial Seasonings® teas, Hain Pure Foods®, Westbrae Natural®, Westsoy®, Arrowhead Mills®, Health Valley®, Breadshop's®, Casbah®, Garden of Eatin'®, Terra Chips®, Yves Veggie Cuisine®, DeBoles®, Earth's Best®, and Nile Spice®. The Company's principal specialty product lines include Hollywood® cooking oils, Estee® sugar-free products, Weight Watchers® dry and refrigerated products, Kineret® kosher foods, Boston Better Snacks®, and Alba Foods®.
Pat Hennel
Silvon Software, Inc.
Phone: 630-655-3313
pat.hennel@silvon.com
Tim Boivin
TechImage (for Silvon Software)
Phone: 847-279-0022 (x229
tim.boivin@techimage.com
James Dean
9ci, Inc.
Phone: 800.397.6952 (ext. 321)
james.dean@9ci.com