Westmont, IL, December 11, 2000 — Silvon Software Inc., the market leader in business intelligence software for supply chain organizations, today announced that it has formed a strategic alliance with RW3 Technologies, Inc., a leader in field sales force automation solutions. Under the alliance, RW3 will adopt and imbed Silvon's web-based data warehousing and business analytics technology into its suite of sales force automation products. The combined solution will be offered as an ASP service by RW3 to its clients in the consumer goods industry.
"This alliance will yield a world-class business analytics solution for consumer goods enterprises by melding Silvon's data warehousing technology and supply chain analytic application expertise with RW3's pioneering sales automation systems," said John H. Hughes, Senior Vice President of Sales and Marketing at Silvon. "We look forward to working with RW3 to provide a business intelligence infrastructure to support growing demands by CPG businesses for highly flexible reporting and analysis capabilities from anywhere in the world."
"We are very excited about making Silvon's award-winning technology an integral part of RW3's offering, " said Bruce Nagle, President and CEO of RW3 Technologies. "Clients will benefit by being able to analyze large volumes of data relative to in-store positioning, merchandising and promotional compliance. By using Silvon's new web client, RW3 will provide our clients enhanced reporting performance and the ability to understand execution information from one store to a national perspective in seconds. This unique combination of technologies will give CPG businesses an unprecedented level of real-time analysis and knowledge regarding retail conditions across all trade channels."
Silvon Software is a global supply chain-focused business intelligence solutions provider headquartered in the western Chicago suburb of Westmont, Illinois. Since 1987, Silvon has focused on software-based business intelligence/analytic application solutions for manufacturing, wholesale distribution and retail organizations. The company's DataTracker technology, which will be embedded in RW3 solutions, is a proven data warehousing and analytical processing platform designed to handle the high daily transaction volumes, large customer numbers, widespread product varieties and multi-tiered sales channels of supply chain businesses. Silvon DataTracker-driven solutions are currently installed in more than 1,400 sites worldwide. Additional information on Silvon can be found at the company's web site at www.silvon.com.
RW3 is the premier solution for Sales Force Automation and CRM in the Consumer Goods Business. RW3 provides the ability to turn data into retail intelligence and people management knowledge with scalable, web-centric technology solutions designed and built for the Web. They currently have more than 85 installations supporting more than 30,000 sales representatives throughout the United States and Canada, at companies like Quaker Oats, Nestle USA, Warner Lambert, Del Monte, Johnson & Johnson, Ocean Spray, Marketing Specialists and Acosta. The Company is based in San Ramon, CA, and maintains a development center in Austin, TX. Additional information on RW3 can be found at the company's web site at www.rw3.com.
Bob Dirkes
TechImage (for Silvon Software)
Phone: 847-632-0040 (x237)
bob.dirkes@techimage.com
Pat Hennel
Silvon Software, Inc.
Phone: 630-655-3313
pat.hennel@silvon.com
Bruce Nagle
RW3 Technologies, Inc.
Phone: 925-824-0550
Bnagle@rw3.com
Ron Margulis
RAM Communications (for RW3)
Phone: 908-232-3230
ramcommunications@home.com