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Stratum Sales Performance Management
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Collaborative Demand Forecasting
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Complex demand streams. Different product life cycles. Varied departmental business processes. Multiple forecasts throughout the business. Sales and operations plans that don't sync up. All of these are major challenges that can severely impact the balance between supply and demand for today's customer-driven enterprise.
Silvon Stratum addresses these challenges with predictive forecasting and best-practice analytic applications that leverage a corporate-wide demand signal data repository to support the strategic processes of demand forecasting, sales and operations planning, demand management and supply planning.
Industry analysts estimate that collaboration can improve the accuracy of plans and forecasts by as much as 30%, resulting in less variability across the supply chain, lower inventories and improved customer satisfaction. Stratum allows you to work in a collaborative manner with all of the key stakeholders to produce an accurate, statistics-based demand forecast using a single, enterprise-wide repository of current, historical and external information like point-of-sale data. It also provides a secure environment for publishing your plans or forecasts on the web so that other people can view them and suggest changes based on real-time information related to supply and demand variances. Plus, Stratum allows you to seamlessly feed forecasted demand to your operational planning & execution systems.
In addition to allowing your sales organization to easily create sales plans and your demand planners, inventory planners and operational staff to create demand forecasts, Stratum brings all of the plans together into a unified Sales and Operations Plan. The plan satisfies everyone’s needs and constraints related to achieving your market and financial goals while minimizing inventory excesses or shortages.
Stratum supports the development of future demand projections based on historical patterns, future orders, marketing activities and management intelligence, accurately translating historical demand patterns into future forecasts. It provides the ability to manage demand through the use of pricing what -if scenarios to better understand the impact of forecasted demand on sales revenue. And, it allows you to leverage event schedules to better assess the potential impact of promotions, calendar events and other activities on your demand projections.
With Stratum, you can also garner a better understanding about how your Sales and Operations Plan will be covered in terms of supply. That’s because the solution allows you to pull all of your sales plans, demand forecasts, open orders, shipments, production plans and inventory into a single repository. And through its analytics and alerts, provides the visibility required by your planners to determine the supply needed to meet both your projected demand requirements and your actual needs based on demand variances.
The Stratum applications used to address this solution area:
Stratum Sales Performance Management (SPM)