Customer Analysis & Reporting
Stratum's customer analysis component provides the customer insight you need to
- Identify your most valuable customers
- Group these customers based on purchasing behavior and other attributes
- Target them with promotions designed to increase loyalty and revenue.
- Measure customer satisfaction and buying behavior.
Relevant Customer Analysis & Performance Management Articles
How to Define a Performance Measurement Strategy

5 Balanced Scorecards for Manufacturers

The Value of Linking KPIs with KRIs

Using Analytics To Address Supply Chain Challenges

Why You Can't Be Successful with Your Sales & Operations Analysis Using Excel or Power BI Alone

Why a Modern Data Hub is Crucial for Visualization and Other Analytic Tools
There’s a lot of interest in data visualization tools right now, and rightfully so. These products make it very easy for business analysts and others to create eye-catching dashboards that highlight key business performance information. However, the am…
Value of Analytics for Wholesale Distributors

Using Data To Align Your Sales and Supply Chain Teams

5 Attributes Of An Effective KPI System

Defining KPIs That Are Optimal For A Manufacturing Business

KPIs: The Basics & Why Non-Financial Metrics Matter
