Intelligent Analytics
Using BI to Up Sell & Cross Sell
Cross-sell / up-sell programs are a key tactic for growing revenue from existing customers. But companies first need to determine the fastest…
Business Intelligence Software BuyerView 2014 Highlights
As a business intelligence software provider, Silvon is always looking for research that helps us better understand the BI market (where it’s…
Guidelines for Estimating the Payback of a Demand Forecasting Solution
Most companies that make the decision to move to an automated demand forecasting solution are primarily driven by: Obvious forecast accuracy challenges…
An Evolutionary Approach to BI
Phased deployment is a strategy that favors an incremental approach to rolling out Business Intelligence (BI) solutions, typically starting with a single…
Assessing the Lifetime Value of Your Customers
Customer Lifetime Value (CLV) is a critical concept for virtually every organization that’s customer-centric. At a granular level, it helps companies decide…
The Right Processes Will Make or Break Demand Planning
Managing an effective demand planning process is challenging even in a small company and can be the primary source of problems or…
Using Business Intelligence to Determine Customer Profitability
Can you answer these three questions about your customer base right now? How many of your customers are unprofitable? Why are those…
Why Retailers Should Care About Data Mining
In an increasingly competitive market space, retailers need to know everything they can about their customers: who they are, what they buy,…
Improving Demand Forecasting
Every major company decision, from financial planning to project execution, starts with a prediction of future sales—so demand forecast accuracy matters. Under-estimating…
What Business Intelligence Software Can Do For Manufacturing Companies
Manufacturing businesses are constantly driving for better performance in multiple arenas: higher returns on invested capital, lower product and overhead costs, better…